Home New Look 2015 US company Xcel Brands, Christie Brinkley form joint venture

US company Xcel Brands, Christie Brinkley form joint venture

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Xcel Brands has partnered with Christie Brinkley to launch TWRHLL, a lifestyle and apparel brand, utilising expertise in livestream shopping.
Set to debut in spring 2024, TWRHLL aims for inclusivity and fun fashion, with Brinkley as the brand’s public face.
Xcel Brands sees Brinkley as an ideal partner to strengthen its retail strategy and engage consumers.Xcel Brands has partnered with Christie Brinkley to launch TWRHLL, a lifestyle and apparel brand, utilising expertise in livestream shopping.
Set to debut in spring 2024, TWRHLL aims for inclusivity and fun fashion, with Brinkley as the brand’s public face.
Xcel Brands sees Brinkley as an ideal partner to strengthen its retail strategy and engage consumers.