Columbia Sportswear (COLM) enhances its executive team with the addition of Michael Minter as SOREL’s VP of Brand.
With nearly two decades of experience in creative and marketing leadership across diverse brands like Sanuk and Billabong, Minter brings a wealth of expertise to drive SOREL’s brand growth and innovation in the competitive outdoor apparel market.Columbia Sportswear (COLM) enhances its executive team with the addition of Michael Minter as SOREL’s VP of Brand.
With nearly two decades of experience in creative and marketing leadership across diverse brands like Sanuk and Billabong, Minter brings a wealth of expertise to drive SOREL’s brand growth and innovation in the competitive outdoor apparel market.
