Tiruppur’s knitwear exporters are facing severe pressure after 50 per cent US tariffs sharply reduced orders from their largest market.
With the US accounting for nearly one-third of the cluster’s exports, firms are forced to offer deep discounts, eroding margins and pushing many MSMEs into losses.
Exporters are urging government support to offset tariff impacts and prevent long-term damage.Tiruppur’s knitwear exporters are facing severe pressure after 50 per cent US tariffs sharply reduced orders from their largest market.
With the US accounting for nearly one-third of the cluster’s exports, firms are forced to offer deep discounts, eroding margins and pushing many MSMEs into losses.
Exporters are urging government support to offset tariff impacts and prevent long-term damage.
