Fenix Outdoor has reported a 3.1 per cent decline in Q2 2025 net sales to €144.9 million (~$170.982 million) and a €7.2 million (~$8.5 million) operating loss, citing weather disruptions, online discounting, and shifting consumer trends.
While Frilufts sales rose and DTC performance improved in the US, wholesale declined.
The company anticipates Q3 gains.Fenix Outdoor has reported a 3.1 per cent decline in Q2 2025 net sales to €144.9 million (~$170.982 million) and a €7.2 million (~$8.5 million) operating loss, citing weather disruptions, online discounting, and shifting consumer trends.
While Frilufts sales rose and DTC performance improved in the US, wholesale declined.
The company anticipates Q3 gains.
Sweden’s Fenix Outdoor eyes Q3 recovery after difficult Q2
