ASICS will rename its SANIN ASICS factory to Onitsuka Innovative Factory Corporation from January 1, 2026, making it a dedicated production base for Onitsuka Tiger.
The revamped facility will focus on innovation, premium product lines, Japanese craftsmanship, and talent development, while also supporting regional revitalisation and celebrating ASICS’ heritage.ASICS will rename its SANIN ASICS factory to Onitsuka Innovative Factory Corporation from January 1, 2026, making it a dedicated production base for Onitsuka Tiger.
The revamped facility will focus on innovation, premium product lines, Japanese craftsmanship, and talent development, while also supporting regional revitalisation and celebrating ASICS’ heritage.
