In 2024, fast fashion outperformed in India’s retail market with 30-40 per cent growth, according to Redseer Strategy Consultants.
Despite a $10 billion market size, it’s projected to reach $50 billion by FY31.
Key drivers of the fast fashion growth in India include supply chain agility for ultra-value brands and brand loyalty for premium brands.In 2024, fast fashion outperformed in India’s retail market with 30-40 per cent growth, according to Redseer Strategy Consultants.
Despite a $10 billion market size, it’s projected to reach $50 billion by FY31.
Key drivers of the fast fashion growth in India include supply chain agility for ultra-value brands and brand loyalty for premium brands.
Fast fashion leads the charge in India’s retail market in 2024
