Home Street Fashion Competition heats up as Asian apparel majors chase EU gains

Competition heats up as Asian apparel majors chase EU gains

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Trump’s tariffs have jolted the global apparel sector, pushing many Asian exporters to reassess dependence on the US market and accelerate their shift toward Europe.
Bangladesh, China, India, Pakistan, and especially Cambodia reportedly posted strong EU gains in the first nine months of 2025, with Cambodia leading the surge as Europe emerged as a high-value, fast-expanding destination.Trump’s tariffs have jolted the global apparel sector, pushing many Asian exporters to reassess dependence on the US market and accelerate their shift toward Europe.
Bangladesh, China, India, Pakistan, and especially Cambodia reportedly posted strong EU gains in the first nine months of 2025, with Cambodia leading the surge as Europe emerged as a high-value, fast-expanding destination.