Belize delegation shines at ITB Berlin; Announces major tourism wins

By Horace Palacio: ITB Berlin, the heartbeat of the international travel industry, is where Belize is making its mark. Our delegation of hotels, tour operators, and industry leaders is highlighting the authentic experiences that make Belize an extraordinary destination – from lush rainforests to the vibrant Barrier Reef. Yet, Belize’s presence at ITB Berlin transcends traditional tourism promotion.

In a pivotal press conference, Director of Tourism Evan Tillett delivered news that solidifies Belize’s rising star within the global tourism landscape. Belize has been chosen to host the very first World Travel Hospitality and Sustainability Awards in September 2024. This decision by the World Travel Awards recognizes Belize as a model for balancing thriving tourism with a deep respect for its cultural and environmental assets.

Building upon this recognition, Mr. Tillett proudly announced Belize’s groundbreaking partnership with the Sustainable Hospitality Alliance. This strategic alliance positions Belize to shape the future of responsible tourism. “Sustainability is not just an ideal for Belize,” Mr. Tillett declared, “It’s the guiding principle that will ensure our tourism industry benefits both Belizeans and visitors for generations to come.”

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