Next-Generation Hair Treatment Pop-Ups – Pop Up Mob & Olaplex Design a Multi-Day Experiential Pop-Up (TrendHunter.com)

(TrendHunter.com) The experiential agency Pop Up Mob helped to bring the science of Olaplex to life through a multi-day pop-up experience in New York’s SoHo neighbourhood. The goal of the activation was to serve…(TrendHunter.com) The experiential agency Pop Up Mob helped to bring the science of Olaplex to life through a multi-day pop-up experience in New York’s SoHo neighbourhood. The goal of the activation was to serve…