Li Ning Company Limited announced the formation of a joint venture (JV) in the British Virgin Islands with HongShan Venture and others to develop the Li Ning Brand in international markets.
The JV leverages Li Ning’s brand leadership and HongShan’s transnational resources.
Li Ning will hold 55 per cent of the JV shares, maintaining control while benefitting from HongShan’s expertise.Li Ning Company Limited announced the formation of a joint venture (JV) in the British Virgin Islands with HongShan Venture and others to develop the Li Ning Brand in international markets.
The JV leverages Li Ning’s brand leadership and HongShan’s transnational resources.
Li Ning will hold 55 per cent of the JV shares, maintaining control while benefitting from HongShan’s expertise.
